IDENTITY & BRANDING
Below is a branding system for Modern Vinyl, a personalized record company. Unlike other record albums that feature only one artist, Modern Vinyl allows the consumer to create their own playlist of different artists and songs, along with a personalized name for their record. From there, Modern Vinyl customizes a record album cover based on the feel of the songs that the consumer chooses. Below is the mark for the company, five specialized playlists and album covers, along with a record sticker and a band for the albums with the company name, and two sets of brand squares.